decision intelligence for marketing

run a check-up on your utms. discover the impact.

paste a url and dr. métricas diagnoses every parameter following the technical tagging guide — showing what's wrong and why it hurts your campaign's readability in ga4. create a free account to unlock bulk analysis and saved history.

want to analyze several urls at once? create a free account and unlock bulk analysis and saved history.

free mode without an account: 3 of 3 analyses left this month. create a free account to unlock 5 analyses/month with full diagnostics and history.

your analysis results will appear here

a full utm platform

dr. métricas is more than a utm check-up

besides validating urls, we offer a professional builder and educational content so you can master campaign tagging from start to finish.

coming soon: more tools for marketing decision intelligence.

our recommendation

ready to scale your analyses?

the gold plan is built for anyone managing campaigns every month. more limits, organized history and fixes with galiléo (our ai trained with eleonora diniz's expertise) so you don't waste time or attribution.

  • 200 credits/cycle (40× the free plan)
  • up to 8 folders
  • history of the last 200 urls
  • csv export
  • fix suggestions with galiléo (ai)
  • email support

15 days free · no credit card · cancel the renewal anytime

r$ 29.99/month
compare all plans →
Eleonora Diniz, consultora de analytics
analytics consulting

want to go beyond urls? talk to eleonora diniz.

Analytics consulting for companies — from auditing, through analysis, implementation and maintenance, all the way to executive reporting. The same expert who trained Galiléo, now on your team.

— eleonora diniz, founder & lead consultant

  • ·38 years of career
  • ·27 years online
  • ·24 years in finance
  • ·10 years as consultant and teacher
  • ·14 schools · 25k students
  • ·100 clients · 66k people impacted